Sales for young professionals

Sales for young professionals

Superior learning goals and target group

This Microtraining shows the absolute basic elements for sales (contact phase, needs assessment, product presentation and benefits).  The training is especially for salespeople and trainees in their third year as an apprentice.

Core contents

What supports and represents a good customer relationship?

  • Subjective customer perception; relationship management; How does a good customer relationship affect the needs assessment?

Needs assessment for young professionals

  • Changing perspectives (everyone is a customer); needs assessment as a fundament for selling success; why and how can special questioning techniques help me?

Coordination customer benefits vs. Product advantages

  • Elaboration of the individual customer benefit -> cover of customer benefit by product advantages; importance of recommendation; pyramid of effectiveness

Avaliable as a in-house training course. Please contact us for more information: